March
How Clean and Secure Is Your Social Network?
2011 at 07:47 pm Posted by Sherri Sharp
So, you've got your Facebook page launched, your LinkedIn Group started and you're a faithful Tweeter for your business social networking and marketing. Good for you! But, unless you're monitoring all those new fans and what's on their minds or their photos 24/7, do you really know what kind of content is being posted on your social world? There's a nifty little tool called SocioClean that can help. At socioclean.com, they claim to deliver great benefits and do the following for you:
• One Stop Shop - Connect to all major social networks including Facebook, Twitter and Myspace to safeguard your publicly available information.
• Clean Your Social Profile - Look for over 5000 pre-defined and custom keywords covering various categories.
• Social Analytics and Trending - Content analysis through detailed reports with visibility into areas of concern and the ability to cleanse data.
• Safe and Secure - Data handled with highest level of security with verified privacy policy.
The Socioclean platform lets users:
• Take Control: Help manage online profile with advanced monitoring.
• Maintain Social Reputation: Drive self-governance with growing social networks.
• Expand User Experience: Single portal management for various social networks.
Well, we tried it and got an "A" but were surprised at how some intentionally innocent verbage can get pegged as socially questionable. Case in point, once I posted a really cool Ambassadors program from Makers Mark on our Facebook page and SocioClean advised me to stay away from the word "bourbon". It can be a little excessive, almost like having a virtual grandma on your case, but it's a good exercise to go through to put your social marketing network through the wash and make it come out clean. Try it at http://www.socioclean.com and let us know what your grades are.

Posted in: Social Media

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